Become a Strategic Partner | Michigan Association of Superintendents & Administrators

Access, Engagement, Interaction:
The Benefits of MASA Strategic Partnership

MASA Strategic Partnership, previously known as sponsorship, gives you and your company the opportunity to connect with school district leaders from all over the state. Get high-profile name exposure as you make valuable contacts with superintendents and central office administrators as an MASA Strategic Partner.

Our members are the decision makers whose leadership keeps our public schools running day in and day out, and our strategic partners are the problem solvers who can help them get the job done efficiently, effectively and on budget.

Interested in becoming a 2021-2022 strategic partner? Fill out the interest form available below and we will contact you with more information. New partner options will be available soon.

Click here to fill out the 2021-22 Strategic Partner Interest Form.

Click here to view and download the 2021-22 Strategic Partner booklet and application form.

Finding the right fit

MASA offers five levels of sponsorship, tailored to fit every need and every budget.

  • Presidential
  • Platinum
  • Gold
  • Silver
  • Bronze

From giving presentations to district leaders at high-level trainings, to sponsoring special members-only events, MASA offers many ways for Strategic Partners to engage with our members.

Questions? Contact Danielle Bach at or (517) 327-2595.

The Five Points of MASA Strategic Partnership


All partners are required to select a recognition package with their agreement which includes either a name or logo package, recognition on the MASA website and recognition at Fall and Midwinter Conference.


Strategic Partners have multiple opportunities to benefit from MASA’s marketing and promotions. Partners can choose from options including articles in the monthly e-newsletter, a banner ad in the Legislative Update or becoming the presenting partner for the Superintendent’s Calendar. See all of the Marketing opportunities.

Signature Event

MASA Signature Events include the Horizon Leadership Programs, Drive-in Conferences, Women’s Leadership Network, Webinar Series and Microcredentials. Partners who purchase a signature event are provided with recognition, the opportunity to address participants, and a list of all participants at the event. See all of the Signature Event opportunities.

Fall Conference

MASA’s Fall Conference allows partners to participate in our exhibit show. Strategic Partners can purchase ads in the MASA virtual platform, video ads to run before virtual keynote sessions, participant scholarships, or show their support through various gifts for conference attendees and speakers. See all of the Fall Conference opportunities.

Midwinter Conference

Strategic Partners can address members at the Awards Luncheon, purchase an 8-foot table for the conference registration area, provide a charging station for conference attendees, and more at the Midwinter Conference. See all of the Midwinter Conference opportunities.

More opportunities are available! Check them out by clicking the button below.

Strategic Partnership Booklet

Questions? Contact Danielle Bach at or (517) 327-2595.