Join Us for MASA’s 2024 Women in Leadership Conference!

Join MASA for the annual Women in Leadership Conference – an event for current and aspiring female and female-identifying leaders in Michigan’s school districts.

Attendees will hear from female leaders in education and other career fields, discuss hot topics in education, and network with like-minded women from school districts throughout the state.

When: April 10-11, 2024
Where: Park Place Hotel – Traverse City
Cost: $450 MASA members/$500 Non-Members

Register to Attend

Hotel Information

Bayshore Resort
(Overflow Room Block)
Rooms currently AVAILABLE

833 E. Front Street, Traverse City, MI 49686
Book your stay today!

  • Cost: $99 per night plus tax
  • Cut-off: March 9, 2024
  • Reservations: Call 231-935-4400 and ask for the Women in Leadership block of rooms.

Park Place Hotel (Event Location)
Room Block SOLD OUT

300 E. State Street, Traverse City, Michigan 49684

Hotel Indigo
Room Block SOLD OUT

263 W Grandview Pkwy, Traverse City, MI 49684


Wednesday, Apr. 10, 2024
8:00 AM – 9:00 AM Breakfast
9:00 AM – 10:15 AM General Session
9:00 AM – 9:15 AM Welcome/My Story
Dr. Tina Kerr, Executive Director, MASA
9:15 AM – 9:30 AM Get to Know YOU (and Each Other)
Chelsey M.B. Martinez, Chief of Staff / Director of Communications, MASA
9:30 AM – 10:15 AM Leading with Purpose and Passion
Chandra Madafferi, President and Chief Executive Officer, MEA
10:15 AM – 10:30 AM Break
10:30 AM – 11:30 AM General Session
10:30 AM – 10:45 AM Showing Up Boldy
Kayla Horton, Communications Coordinator, MASA
10:45 AM – 11:30 AM Presentation
Dr. Monica Merritt, Superintendent, Plymouth-Canton Community Schools and 2023 Michigan Superintendent of the Year

11:30 AM – 12:30 PM Lunch
12:30 PM – 12:45 PM The Freeze Game (Not that one…)
Chelsey M.B. Martinez, Chief of Staff / Director of Communications, MASA
12:45 PM – 1:15 PM Break
1:15 PM – 2:30 PM Concurrent Learning

Leading Through “The Change”
Lisa Truscott, Director of Marketing, Kingscott, Kelly Shrauger, Director of Business Development, Kingscott and Breanna O’Keefe, D.O., Premier Primary Care and Wellness

Advancing and Empowering Female Leaders in Education
Beth Gonzalez, Deputy Superintendent of Educational Services, Wayne RESA, Sandra Dukhie, Director of Student Information Systems Support, Wayne RESA and Krista McKinney King, Director of Workforce Development, CTE, Adult Ed & Career Counseling, Wayne RESA

Embracing Courage and Resilience – Together
Jamie DeWitt, Principal, Portland High School

Radiant Revolution: Creating Space to Empower, Equip & Encourage Women Leaders
Kristin Perkowski, Associate Superintendent of Curriculum & Instruction, Traverse City Area Public Schools

Leading with Fierce Compassion
Kayla Horton, Communications Coordinator, MASA and Kelly Tervol, Therapist, Clinical Director of Arbor Hills Psychological Services – Hillsdale, Clinical Supervisor

Raising Women Up
Richard Franklin, Superintendent, Barry ISD

2:30 PM – 2:45 PM Break
2:45 PM – 4:00 PM Concurrent Learning

Stories From the Field: Two Leaders, One Friendship, and a Whole Lot of Learning (and Crying, Swearing, Drinking…)
Stephanie Long, Superintendent, Leland Public School and Jessie Houghton, Principal, Traverse City Central High School

Are You Doing This on Purpose?
Sara Easter, President/Founder, Communications by Design, Inc.

Life in the SLOW Lane: Taking Care of You
Lauren Kazee, Consultant, Living SLOW, LLC

Managing Your Own Storm is Key to Your Success
Julie Williams, Superintendent, Lake Fenton Community Schools

Stand Up, Lead Up‚ Together
Autumn Mattson, Superintendent, Creative Technologies Academy and Theresa “Tree” Beeckman, President/Founder, Tree Roots Culture Consulting & Camps, LLC

Intentional Leadership – Transforming How We Lead
Kate Burwinkel, Principal, Long Lake Elementary

 4:00 PM – 4:30 PM Networking and Partner Time
4:30 PM – 6:30 PM Break
 6:30 PM – 8:00 PM Dinner (provided)
8:00 PM – 10:00 PM Reception – Bingo
Thursday, Apr. 11, 2024
8:00 AM – 9:00AM Breakfast
9:00 AM – 12:00 PM General Session
9:00 AM – 10:00 AM Unleashing Potential: How AI Breaks Down Barriers to Opportunity
Dr. Alena Zachary-Ross, Superintendent, Ypsilanti Community Schools, and Amy Conway, Superintendent, Gibraltar School District
10:00 AM – 10:15 AM Break
10:15 AM – 11:15 AM Beyond Chat GPT – Unlocking the Multiverse of AI Tools for Educational Leaders
Dr. Shawn Bishop, Director of Leadership and Development, MASA
11:15 AM – 12:00 PM Know Your Worth
Jessica Swartz, Attorney, Miller Johnson
12:00 PM Closing Comments
Dr. Tina Kerr, Executive Director, MASA